We are delighted! On Friday 20th September Color blind Cards were awarded
a National Diversity Award for our efforts to bring diversity to the British Highstreet.
Our founder Jessica Huie attended the awards ceremony with her daughter Monet who had been the inspiration behind the launch 6 years ago,
and was thrilled when Color blind Cards won the entrepreneur of excellence
award for Race, Religion and Faith. The awards aim to recognise nominees who were community organisations, individuals, businesses and entrepreneurs, in their respective fields of diversity including age, disability, gender, race, faith, religion and sexual orientation. Brian Dowling and CBeebies Cerrie Burnell hosted the ceremony; they both did a fantastic job on the night!
Cerrie was particularly interested to learn about the ethos behind Color blind Cards, as her first children’s book Snowflakes has just been published. With the strapline ‘Every snowflake is different, every snowflake is perfect,’ the beautifully animated book tells the touching story of Mia who arrives in the country to stay with her Grandma from the city and finds everything to be
frighteningly different. But then the snow begins to fall and Mia discovers that every snowflake is different – just like every child, and yet they all have so much in common. Available on Amazon here
The roll out of Color blind Cards across Clinton Card stores in 2008 was a
personal triumph for Jessica as a mother and entrepreneur. Today Color blind
Cards are stocked in numerous independent stockists, online at
www.colorblindcards.com and will be available in Britain’s major supermarket
chains imminently. Outside of the UK, Color blind Cards can be found as far
afield as South Africa, Nigeria, Barbados and will debut in the US chain
Staples online super store this summer. The brand have also recently
broadened their offering with a new range of Color blind gifts, which include,
clocks, baby bags, key rings and mouse mats.
“Our greeting cards celebrate the diversity of Britain” Says Founder Jessica
Huie. “Society is changing, the mixed race ethnic group is the fastest growing group
in this country and if you look at London, it is one of the world’s most
multicultural cities and the high-street should reflect that.”
As a mother I am passionate about ensuring that my children have access to
positive images which represent them on greeting cards, Color blind Cards is
the result of that motivation, not just for my kids but for all children.”
The National Diversity Awards will be televised on 8th November 2013 on the community channel.